Analysis of Arby’s Sports Illustrated Advertisement Essays

Sexual imagery has been used in advertising for a long time with a great deal of success. With the ever-increasing difficulty of advertisers to gain the attention of the media consumer, the use of both effective and ineffective sexual imagery has flourished in recent years. Some products such as perfume and clothing are relatively easy to sell with sexual imagery. Companies selling products such as fast food, however, must be more creative with their use of sexual imagery. Arby’s Roast Beef Restaurant took such a creative approach with its full-page advertisement in the 2009 Sports Illustrated Swimsuit Issue. The ad featured two of Arby’s soon-to-be released Roastburger sandwiches covered by a model’s crossed arms. The burgers†¦show more content†¦The ad was definitely targeted at the young male viewers of the Sports Illustrated Swimsuit Issue, but in pandering to this demographic, it risked alienating or offending the female viewer. Sadly, Arbyâ⠂¬â„¢s violated one of its own core values by literally reducing women to meat in the ad. According to the core values posted on their own website, â€Å"We [Arby’s] treat our customers, business partners and team as they want to be treated — with respect† (Arbys Roast Beef Restaurant, 2010). By objectifying a woman as food that can be desired and consumed, Arby’s has ignored its pledge to respect its female customers in an attempt to win the business of a larger number of male customers. Why would Arby’s risk alienating such a large group of potential customers? To answer that question, it is important to understand what Arby’s is trying to sell, and why it selected the Sports Illustrated Swimsuit Issue to advertise its product. Arby’s is a fast food restaurant chain that specializes in roast beef sandwiches, but offers a wide variety of menu items that are not typically found in the fast food market (Arbys Roast Beef Restaurant, 2010). They have positioned themselves as an alternative to the typical hamburger found in many other competing chains. Arby’s used its advertisement in the February 2009 swimsuit issue to announce a new roast beef sandwich called the Roastburger. Arby’sShow MoreRelatedMcdonalds International Marketing Analysis Essay8542 Words   |  35 PagesMKTG 4400A McDonald’s Corporation: International Marketing Analysis For: Professor Y. Pan Date: December 18, 2010 By: Saber Kanwar (209093337) Table of Contents Executive Summary McDonald’s Corporation currently markets its products across its 8 geographic segments through customizing its food items to suit local tastes and preferences. Furthermore, all advertisements are shot in 12 different languages, featuring the customized products catered to each region. However, the company’sRead MoreLodging Inductry24737 Words   |  99 Pagesrequire a courtship of sorts to purchase. Relationships include customers, distributors and suppliers. Supportive PowerPoint Slides: 1-7 to 1-17. IV. Marketing Management: Demand management. Marketing management is the analysis, planning, implementation, and control of programs designed to create, build, and maintain beneficial exchanges with target buyers for the purpose of achieving organizational objectives. The effective marketing manager is interested in shaping theRead MoreInternational Management67196 Words   |  269 Pages The revised or newly added â€Å"Integrative Cases† positioned at the end of each main part of the text were created exclusively for this edition and provide opportunities for reading and analysis outside of class. Review questions provided for each case are intended to facilitate lively and productive written analysis or in-class discussion. Our â€Å"Brief Integrative Cases† typically explore a specific situation or challenge facing an individual or team. Our longer and more detailed â€Å"In-Depth IntegrativeRead MoreManaging Information Technology (7th Edition)239873 Words   |  960 PagesNetworking Strategy 321 PART III Acquiring Information Systems 327 Chapter 8 Basic Systems Concepts and Tools The Systems View What Is a System? 329 329 330 Seven Key System Elements Organizations as Systems 330 334 Systems Analysis and Design 335 Business Processes 336 Identifying Business Processes 336 Business Process Redesign 336 Processes and Techniques to Develop Information Systems 339 The Information Systems Development Life Cycle 339 Structured

Social Care Reflection Paper - 1406 Words

I have worked at the same job for 4 years and only until about a year ago I built up the courage to ask for a raise that I was rightfully allowed to obtain years ago. This relates to dependencies and the unequal power struggle within men and women, and that women are encouraged to be passive instead of rebelling (Dean, 2012, p.9). In regards to care-giving, as I mentioned before I have a 7 year old sister. The cost of daycare and after school programs is quite expensive, and my family relies on the help of family and friends instead. I personally enjoyed my time spent with my grandmother growing up, and I also enjoy the time I spend with my sister when I take care of her. I pick her up at least once a CRITICAL REFLECTION PAPER†¦show more content†¦This in turn affects ECE wages and working conditions, as they are under paid and under valued for the work that they do. Historically, child care was compared to orphanages for children whose mothers were placed into the work force mostly due to being widowed (Friendly, 2009, p.3). Instead of it being seen as the high quality care and education it is, it is rather seen as a form of â€Å"babysitting†. This unfortunately impacts my decision to be involved in Early childhood care, largely due to the pay. ECE workers are experiencing capability deprivation, as they are being undermined for their work and do not receive the income that they deserve. (Dean, 2012, p.11). In my own personal experience at Early Childhood CRITICAL REFLECTION PAPER 5 Centres I know how consuming and exhausting it is to care for the children and find it shocking that people still have false ideologies of the career and do not take it seriously. These ideologies are a product of the social-conservative party s beliefs about child care, and the notion that it is the families fault if they are not able to care for their own children, not the government s. In 2006, Harper lead a campaign that introduced a $1,200 taxable annual allowance, for children up to five years of age (Friendly, 2009, p.16). This means that families received $100 a month to help pay for their child-care, which is notShow MoreRelatedThe United Kingdom s National Health Service Essay1022 Words   |  5 Pagesorganizational learning just to mention a few. The United Kingdom’s National Health Service is an organization that primarily helps citizens be in charge of their health care. The group started with the principles that quality healthcare should be available to all rega rdless of their social status, in this event, easy access to health care. NHS has over 64 million people enrolled and deals with over 1 million patients every 36 hours. 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Income Tax Announcements in Budget 2017 Ireland

Question: Discuss about theIncome Tax Announcements in Budget 2017for Ireland. Answer: Introduction Every fiscal year, the government of Ireland presents the budget announcing the fiscal policy changes that involves income tax also. The finance minister of Ireland announced budget on October 11, 2016, which contains the economic and fiscal outlook of the country. Among various fiscal considerations, the taxation is one of the measure policy issues, which is considered while preparing the budget for the fiscal year. This paper discusses measure policy changes pertaining to the income tax. Further, analysis of the tax burden on a PAYE worker before and after the budget announcement has also been made. Three Income Tax Measures The Irish government announced rate cut in the income tax to extend relief to the low income earners and pay workers for the year 2017 (Moneyguideireland.com, 2016). The government has announced rate cut in various areas such as Universal Social Charge (USC) and Deposit Interest Retention Tax (DIRT). Further, the government proposed to increase the tax burden on high income earners by removing the various tax credits that were earlier allowed. However, these credits have not been removed by the government as announced in the budget for the fiscal year 2017. Apart from that the government has also reduced the income tax burden for the self employed person by enhancing the earned income tax credit from 550 to 950 (Moneyguideireland.com, 2016). There are three major areas pertaining to income tax in which the government has made changes for the fiscal year 2017. Those three major areas are universal social charge, deposit interest retention tax, and earned income tax credit (Budget, 2016). The reduction in the universal social charge has been conceived to have major impact on the peoples taxable income. The government has announced in the budget for the fiscal year 2017 that the people earning less than 13,000 will not have to pay universal social charge. Further, the slab rates of universal social charge have also been changed. From the year 2017, the taxpayers having income more than 13,000 will have to pay universal social charge at a rate of 0.50% on the first 12,012 of their income. This rate before budget announcement for the year 2017 was 1% (Revenue.ie, 2016). Further, the next slab bracket rate of universal social charge has also been reduced from 3% to 2.5% and 5.5% to 5%. However, the upper slab bracket rate of universal charge of 8% is unchanged. Further, another upper bracket slab rate of 11% has been introduced in the budget for the year 2017. Thus, the taxpayers having income more than 70,045 will continue to pay universal social charge at the rate of 8% and of the income goes beyond 100,000, this rate will be raised to 11% (Revenue.ie, 2016). Therefore, overall it could be inferred that the government has liberalized the universal social charge for the low income earners while at the same the burden for the high income earners has been increased. Following the policy of reducing the tax burden on the low income earner and enhancing it for the high income earners, the government of Ireland has also announced reduction in the deposit interest retention tax (DIRT) for the fiscal year 2017. The existing DIRT rate of 41% has been reduced to 39% for the fiscal year 2017 and the government also has plans to reduce it by 2% each year till it reaches to 33% (Budget, 2016). The DIRT represents the tax deducted in advance by the deposit takers such as banks, post offices, and credit societies. The rate cut of DIRT will have positive impact on the income and cash position of the taxpayers. After this rate cut, the deposit holders would be able to withdraw more from the interest income earned on their deposits (Budget, 2016). Apart from the above discussed changes, the government has increased earned income tax credit from existing 550 to 950 for the fiscal year 2017 (Budget, 2016). The concept of earned income tax credit introduced in the year 2015 allows tax credit to the self employed individuals and proprietary directors who are not eligible for PAYE employee tax credit. The earned income tax credit or PAYE employee tax credit is allowed to the people having low income. In order to reduce the tax burden on the low income earners, the government has enhanced the maximum limit of earned income tax credit from 550 to 950. However, it is important to note in this regard that both PAYE employee tax credit and earned income tax credit can not be allowed simultaneously (Revenue.ie, 2016). In addition to the above, the government has also enhanced the Home Carer Tax Credit for existing 1,000 to 1,100 from the year 2017 (Budget, 2016). However, this tax credit is allowable only to the marriage couple assessed jointly for the income tax purposes. The increase in the Home Carer Tax Credit reduces the tax burden for the married individuals. Further, the government of Ireland has also announced increment in the allowable interest rates on the mortgages taken on the rented house property. Prior to the budget announcement for the fiscal year 2017, the interest allowed for deduction on the mortgage was 75%, which has now been raised to 80% (Budget, 2016). This enhancement in the interest rate is purported to alleviate the tax burden on the individual taxpayer. Income of PAYE Worker Pre and Post Budget Income tax in case of a PAYE worker is computed with reference to the salary income earned during the year. The gross salary income of the PAYE worker comprises of the payments such as salary, wages, bonuses, overtime pay, commission, and holiday pay (Revenue.ie, 2016). The gross is reduced by the amount of allowable deduction to arrive at the income chargeable to income tax. As discussed earlier that the budget announced by the Irish government for the year 2017 is favourable to low income as it reduce the tax burden. On the other hand, the high income earners have been affected adversely with the increased tax burden. Computations have been shown below to demonstrate the impact of the budget announcement on the PAYE worker: Table 1: Tax position of PAYE worker pre and post budget 2017 Ireland Particulars Gross Income of PAYE worker 2017 Gross income 25,000 55,000 150,000 Pre budget Post budget Pre budget Post budget Pre budget Post budget Income tax 50 50 8490 8490 46490 46490 PRSI 1000 1000 2200 2200 6000 6000 Universal social charge 668 540 2318 2040 9542 9189 Total 1718 1590 13008 12730 62032 61679 Total savings +128 +278 +353 Note: The above computations have been made for private sector married employee having one income with no children and taxed under PAYE Full rate PRSI contributor. From the table presented above, it could be observed that the PAYE worker having income of 25,000 is able to save 128 after the budget announcement. It could further be observed that the position as regards income tax and PRSI remains the same, but the universal social charge is reduced (Budget, 2016). The position after the budget announcement could further be clarified with the help of the following example: (Mr X married having 3 children aged under 12 years) Particulars 2016 () 2017 () Gross income 46500 46500 Income tax 2050 1950 PRSI 1600 1600 Universal social charge 1493 1290 Total tax 5143 4840 Child benefit 5040 5040 Net income 46397 46700 Annual gain 303 % change (annual gain/net income) 0.65% The data presented in the table above shows that Mr X will be able to 303 in the year 2017 as a result of the budget announcement. Further, it could be observed that the income tax and PRSI liabilities are same as these were before the budget announcement. The major change is observed in the universal social charge. The table shows that the universal social charge for the year 2016 was 1,493, which is reduced to 1,290 (Budget, 2016). Moreover, the impact of budget announcement on the self employed person has also been analyzed as depicted in the table presented below: Particulars 2016 () 2017 () Gross income 60000 60000 Income tax 15040 14640 PRSI 2400 2400 Universal social charge 2593 2290 Total tax 20033 19330 Net income 39967 40670 Annual gain 703 % change (annual gain/net income) 1.73% From the data presented in the table given above, it could be observed that a self employed taxpayer will be able to save 703 in the year 2017. These savings comprise of a saving in the income tax of 400 and 303 in universal social charge (Budget, 2016). Conclusion The discussion in this paper revolves around the income tax announcements made in the budget presented by the Irish government for the year 2017. From the discussion, it could be articulated that the government has reduced the tax burden on the low income earners by altering the rates and credit limits. Further, the universal social charge has been reduced by 0.50% from the fiscal year 2017, which will also increase the net income of the taxpayers. References Budget. 2016. Ireland budget for the fiscal year 2017. [Online]. Available at: https://www.budget.gov.ie/Budgets/2017/Documents/Budget%202017%20-%20Full%20document.pdf [Accessed on: 22 October 2016]. Moneyguideireland.com. 2016. Budget 2017: What happened. [Online]. Available at: https://www.moneyguideireland.com/budget-2017-expect.html [Accessed on: 22 October 2016]. Revenue.ie. 2016. Definition of pay. [Online]. Available at: https://www.revenue.ie/en/business/paye/guide/employers-guide-paye-definition.html#section5 [Accessed on: 22 October 2016]. Revenue.ie. 2016. IT1 - Tax Credits, Reliefs and Rates for the Tax Years 2015 and 2016. [Online]. Available at: https://www.revenue.ie/en/tax/it/leaflets/it1.html [Accessed on: 22 October 2016]. Revenue.ie. 2016. Universal social charge. [Online]. Available at: https://www.revenue.ie/en/tax/usc/ [Accessed on: 22 October 2016].

Research on the profit of an organization

The purpose of this paper is to establish whether there is a direct correlation between employee retention and the overall profit growth of an organization. The study utilizes 6 articles and explains how they relate to the problem or purpose.Advertising We will write a custom article sample on Research on the profit of an organization specifically for you for only $16.05 $11/page Learn More The article on â€Å"Keep Your Turnover Low† by Todd Donnelly shows there is a relationship between retention and profits of call centers. This article explores some of the causes of high turnover in call centers which include; unfavorable working environment and dissatisfied work force. Donnelly (2012) explains that high turnover in call centers, has impacts on profits due to high operational costs. The author also, gives strategies to reduce turnover in order to reduce costs and increase the profits. The article by Thinking Leaders on â€Å"Calculating the H igh Cost of Employee Turnover† is directly related to problem. This article shows that there are direct and indirect costs incurred by a company or an organization when a high turnover occurs. These costs include; exit interview costs, litigation costs, outplacement costs, hiring costs and human resource processing costs (Thinking Leaders 2011). The article also shows high turnover can lead to decreased productivity hence reducing profit margins of a company. The article shows that high turnover leads to reduced profit margin of a company, hence showing the correlation between turnover and profit margin. Ways of retaining employees are mentioned in the article. Article by Arnold Anderson on â€Å"A Turnover Rate’s Effects on an Organization† also is directly related to the topic. According to Anderson (2011), when an employee is fired or resigns, the organization is likely to be affected negatively. The author further explains that employee turnover affects the g rowth and productivity of an organization. Anderson (2011) also identifies the impacts of turnover, which include; high cost, loss of talent, loss of competitive edge and loss of identity or culture. The article by Chris Young on â€Å"Employee Retention Strategies Drive Revenue Growth in Sears† shows there is a direct correlation between turnover and profit margins of an organization. One of the key strategies the author discuses is employee satisfaction (Young 2007).The author also explains that, employee satisfaction and attitude play a crucial role in productivity and retention of employees thus affecting the profits of the company. Young (2007) gives a case study of Sears Company, to show how employee satisfaction had great impacts on the profits of the company. The article shows there is direct co-relation between retention and profit margin of an organization.Advertising Looking for article on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Article by David Ingram on â€Å"The Definition of High Turnover Rate† contributes to the topic of the relationship between employee retention and profit margins of a company. Ingram (2009) defines high employee turnover as employees leaving their jobs at a high rate. He further explains the employee turnover in different industries. The author also explores ways of reducing employee turnover, so it directly contributes to the purpose of the study. The article explores ways of employee retention, which has direct impact on the profit margins of an organization. According to Ingram (2009) the key to employee retention is satisfaction. The article by Ruth Mayhew on â€Å"How to Solve Employee Turnover Rate† shows there is a direct correlation between retention of employees and profit margin of a company. The writer highlights the importance of solving employee turnover to reduce the negative impacts on productivity of workforce. The arti cle comprises of steps to solve employee turn over in order to keep a steady profit margin. The article is related to the purpose of the study (Mayhew 2011). References Anderson, A. (2011). Effective Communication and Organization. A turnover rates  effects on an organization. Web. Donnelly, T. (2012). Human Resources. Keep Your Turnover Low.  Web. Ingram, D. (2009). Calculate interest rates. The Definition of High Turnover rate. Web. Mayhew, R. (2011). Managing Employees: Employees. How to solve Employee Turn  over Rate.  Web.Advertising We will write a custom article sample on Research on the profit of an organization specifically for you for only $16.05 $11/page Learn More Thinking Leaders. (2011). Calculating the high cost of employee turnover. Web. Young, C. (2007). Employee retention strategies drive revenue growth at Sears. Web. This article on Research on the profit of an organization was written and submitted by user PuppetMaster to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.